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MARKET ANYMORE Climate Action Campaign Branding

MARKET ANYMORE : Supermarket in Crisis of Closure because of Climate Crisis
Market Anymore is a campaign that humorously conveys the urgency of the climate crisis through everyday objects to people who feel tired of environmental problems.
Visualize the Clear Present Instead of the Vague Future

EXP (expected extinction date)
All thinds sold in the market are labeled with a description of when and why they are expected to disappear.

4 Color & Icons of Climate Crisis
The 4 factors of the climate crisis are intuitively communicated through 4 sub-colors and icons.
From Everyday-things to the Climate Crisis
Market Anymore tells us about a crisis that we can sense through the present
as clear as coffee, oranges, blue skies, and birthday cakes, instead of vague futures such as drought and environmental pollution.
MARKET ANYMORE Climate Action Campaign Branding
Published:

MARKET ANYMORE Climate Action Campaign Branding

Supermarket in Crisis of Closure : Because of Climate Crisis Market Anymore is a campaign that humorously conveys the urgency of the climate cris Read More

Published: